Cultivaris About

OUR COMPANY

The mission of Cultivaris is to bring exciting products and original concepts to fruition through a modern, integrated market approach. By applying the full scope of our combined experience, contacts and our access to a variety of distribution channels, we maximize market impact and profit.

Cultivaris believes in the power of ideas. We have seen first-hand how ideas can create change. Ideas can come from many places: our clients, our team and a wealth of non-traditional sources. We focus our resources on collecting these ideas, evaluating their market potential and assisting with their realization.

Constantly challenging conventional wisdom, Cultivaris approaches the rapidly changing global horticulture business with six unique strengths:

Experience. As savvy green industry insiders, we have helped change the industry.

Knowledge. As an international team with diverse experience and accomplishment, we offer actionable insight and intelligence.

Objectivity. As “free radicals”, Cultivaris is a neutral and independent company and can afford to innovate when others dare not to.

Vision. We make a living by thinking radically. Our “outside the box” actually is.

Access. We know the gatekeepers and mouthpieces in the industry—and more importantly, how to get through.

Execution. We evaluate ideas, develop them and facilitate their execution.

	Josh Schneider Sharp–witted, inquisitive and sometimes blunt—but well–informed—Josh has had a dizzying career in the horticulture industry. Starting with his own garden center, he then worked for one of the largest propagation nurseries in the industry managing sales, marketing and new product development, all while acting as Spokesperson for the Proven Winners network and hosting his own TV gardening show. Josh lives in San Diego, California.
	Garry Grueber Multicultural, multilingual and passionate about plants, Garry balances his many roles as a grower, researcher, new product developer, entrepreneur and diplomat. Two intense decades working for and with the Kientzler/InnovaPlant group of companies laid the foundation for his involvement in Cultivaris today. As one of the founders of the Proven Winners network, Garry knows how far a good idea can go. Garry lives in Mainz, Germany.
	Dr. Axel Feldhoff With teutonic precision, determination and attention to detail, Axel has managed the passage of thousands of new plants through InnovaPlant’s tissue culture facilities for almost two decades. With a PhD in virology, he has single–handedly conceived and developed pathogen–indexing and elite stock protocols for countless new genera, and coordinates mass propagation for several tissue culture labs. Axel also lives in Mainz, Germany.

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